As we have discussed many times in our previous articles, MLM companies can widen their targeted market segment with online education product as it is a product which is useful for people of different age groups, people from different educational background and people from different professional backgrounds. Let’s see how MLM companies can target different age group, profession with online education product, with a practical approach.
First, let’s discuss this with context of different age groups:
Target People from different age groups with online education:
5 Years to 15 years children:
Children of this age group are starting to learn computers and they are updating themselves day by day with technologies. Nowadays, students of this age group are very much tech friendly and rather wasting their time in computer & mobile games and/or on social media, let’s make them to focus their energy in learning essentials of some daily usage courses and utilities which are as following :
Daily usage courses:
Fundamental Courses | Official Work |
Windows 7 | Microsoft Word |
Windows 8 | Microsoft Excel |
Ubuntu 12 | Microsoft PowerPoint |
Mac OS X Lion | Microsoft Publisher |
AMP | Microsoft Outlook |
Eclipse | Tally ERP 9 |
Internet | Microsoft Visio |
Desktop Publishing | Microsoft Access |
Corel Draw | Microsoft Front Page |
Adobe Photoshop | |
Adobe Pagemaker | |
Adobe Illustrator | |
Adobe InDesign | |
Adobe Fireworks | |
Adobe Edge Animate |
Utility Courses (51):
1. Accept & Reject Cookies 2. Archive Multiple Files 3. Change Default Search IE 4. Compressing A File 5. Decompressing A File 6. Digital Rights Management 7. Download Numbers 8. Download Webpage 9. Face book 10.File Recovery 11.Google Books 12.Google Chrome 13.Google Maps 14.Google Search 15.Hard Disk Drive 16.Hibernate 17.Hide Recycle Bin 18.How to Burn A CD 19.How to File Copy Right 20.How to Find IP Address 21.How to Install Printer 22.How to Install Speakers 23.How to Transfer Images Mobile to PC 24.Internet Explorer 25.IP Address | 26.Laptop Buying Tips 27.Mozilla Firefox 28.Multiple Programs 29.PC Buying Tips 30.PC Security Tips 31.Random Numbers 32.Safe Internet Surfing Tips 33.Spy Ware 34.Stop Unwanted E-mails 35.Troubleshoot common comp Problems 36.USB 37.Virtual PC 38.Website Shortcuts 39.Downloading A File 40.E-mail Filter 41.E-mail with Attachment 42.Format Pen drive 43.Internet Browsers 44.Network Printer 45.Online Computer Tech Support 46.Register Domain Name 47.Remote Assistance 48.Remote Desktop 49.Safe Mode 50.Computer Monitor 51.Disk defragmenter |
15 to 25 years teenagers and bachelors:
1st of all if they don’t know any courses from above , they must learn it because those are daily usage courses which will be very helpful to them in whatever work they are doing.
This is the age when students are confused about what they should choose as a career and for that generally they take opinions of different people and everyone gives them different opinions. What actually can help them is a proper lookout of different field and through the professional category courses we mentioned below, they can actually learn essentials of every category courses and after the experience of these courses, users of this age will be able to decide where they actually want to make their carrier.
Then they can start learning any category of the professional courses mentioned below:
Database related courses (3) :
MySQL
Microsoft SQL Server
Oracle
Engineering and CAD related courses (3) :
AutoCAD
Pro Engineering
Revit
Web Designing and Scripting related courses (16) :
- HTML
- CSS
- JavaScript
- DHTML
- HTML 5
- WML
- j-Query
- PHP
- ASP-NET
- JSP
- XML
- XSLT
- VB Script
- AJAX
- Adobe Dreamweaver
- HTML DOM
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